Blog
Take a look behind the scenes and read some expert advice
Blog
Take a look behind the scenes and read some expert advice
Delegate personas in practice
Conference organisers: make your communication better. Use delegate personas to reach your audience when and how they want you to.
Who’s at your conference? The delegate persona made easy
Delegate personas: a nice-to-have, or a core part of your conference strategy? If it’s the first one, buckle up. The
What’s your conference USP?
What's your Unique Selling Point? Identify your conference's key value proposition. What are the delegate must-haves that only you can
UX and CX: how they work together
User experience and customer experience. Now we know what they mean, let's look at how they work together in practice.
User Experience vs Customer Experience: what’s the difference?
User experience is big news. Make sure you understand exactly what it means with this simple guide.
What is Customer Experience? Your questions answered
Everyone's talking about it. So what is customer experience? This quick read will make you an instant CX expert.
How to spend your event budget
Keep control of your costs from the start, with this simple step-by-step guide to event budget planning. No fancy software
The no. 1 question everyone organising a conference should know how to answer
Pro-tip: it's not what you think.
Event venue spotlight: the Great Hall
The Great Hall at the University of Birmingham truly lives up to its name. Find out the secrets behind this